1) Assistant Director of Marketing plays an essential role in the marketing department and is primarily responsible for implementing a range of marketing communications strategies to achieve key performance indicators for a portfolio of academic programs
2) Demonstrate a high level of attention to detail, strong follow through, approach marketing strategies holistically, and demonstrate excellent communication skills
3)Â Oversee implementation of marketing strategies and tactics to attract prospective students for a portfolio of academic programs with the goal of generating inquiries and converting them into applicants
4)Â Own the day-to-day relationships with the academic program and enrollment management teams in fulfilling marketing requests in a timely manner and proactively communicating marketing updates
5)Â Work in close collaboration with the marketing analyst, other analytics teams, and social media team in communicating campaign performance reports and adjusting tactics accordinglyÂ
6)Â Work in close collaboration with the creative team in developing and implementing digital and traditional marketing communications campaigns
7)Â Develop eye-catching advertising copy to generate leads and utilize A/B testing tools to validate campaign effectiveness
8)Â Help coordinate content creation with the intent to position the programs as thought leaders in respective industries and develop tactics to distribute the content via appropriate advertising channels
9)Â Help manage relationships with third-party vendors, communicating the marketing strategies established for each program, discussing tactical execution, and providing feedback
10)Â Manage information flow between marketing and enrollment management for event creation and communication, and prospect leads
1) High level of attention to detail
2)Â Strong follow through
3)Â Approach marketing strategies holistically
4)Â Strong verbal and writing skills
5)Â Excellent organizational skills
6)Â Multi-task and handle multiple priorities and constituents simultaneously
7)Â Remain composed under pressure when handling challenging or unexpected situations
8)Â Deliver high quality results in a dynamic environment and to actively anticipate and plan for future needs
9)Â Professional demeanor, including tact, discretion, and a customer service-oriented approach to the job
10)Â Willingness to learn new marketing and project management tools
NOTE: When applying, all required documents MUST be uploaded under the Resume/CV section of the application.
The University of Chicago is an Affirmative Action/Equal Opportunity/Disabled/Veterans Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national or ethnic origin, age, status as an individual with a disability, protected veteran status, genetic information, or other protected classes under the law. For additional information please see the University's Notice of Nondiscrimination.
Staff Job seekers in need of a reasonable accommodation to complete the application process should call 773-702-5800 or submit a request via the Applicant Inquiry Form.
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Internal Number: JR07226
About University of Chicago
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