Marketing & Communications Director - Rocky Mountains, Colorado!
Gunnison Valley Health
May 13, 2020
Dependent on years of experien
Full Time - Experienced
Hospital, Public and Private
4 Year Degree
Gunnison Valley Health is the sole community-owned health system for Gunnison County and surrounding areas. We are not just a hospital, but a fully integrated health system providing services for all stages of life; from an award winning EMS department to a 52,000 square foot, state of the art senior care center and everything in between. We are a leading health source for our community, offering wellness programs, medical education and illness prevention. We are looking for someone who will share the story of Gunnison Valley Health within our community, the Western Slope of Colorado and beyond!
Here at Gunnison Valley Health, your good work will be rewarded. In addition to a competitive salary, a generous and affordable medical/dental/vision plan, and a matching 401(a) there are other great perks including:
The chance to work with community stakeholders who have a genuine interest in Gunnison Valley Health
Work/Life balance in an outdoor enthusiast’s mecca
No traffic, and a scenic commute to the office
Over 300 days of sunshine/year
Opportunity for Growth
As the Marketing and Communications Director for Gunnison Valley Health, you will be responsible for telling Gunnison Valley Health’s story to the community and its employees. Working in a Department of two, under the direction of the Chief Marketing Officer, you’ll utilize your unique skills and ideas by:
Implementing, monitoring and evaluating the overall marketing and communications strategy for the entire health system.
Connecting Gunnison Valley Health to the community.
Promoting programs and services
Creating and managing social media, video and web content,
Developing and implementing events
Collaborating with community partners.
To be seriously considered for this role, you’ll need to have:
Education – Undergraduate Degree in Communications, Business Marketing or a related field.
Experience – Minimum 10 years direct experience in Marketing and Communications. (Healthcare marketing experience preferred.)
Knowledge of developing, implementing and measuring integrated campaigns with a focus on digital channels including content, website, email and social management.
Design and video development skills utilizing Adobe Creative programs.
Strategic, conceptual and analytical talent and proven ability to deliver effective communications.
Knowledge of and experience in relationship marketing, media relations, social media, copy writing and event management.
Ability to manage budgets, pressure and change in an environment of continuous improvement, and modify approaches to suit changing requirements.
Internal Number: 001
About Gunnison Valley Health
Gunnison Valley Health is an integrated health system serving the 17,000 residents of Gunnison County, Colorado; its 400-plus-member staff works with 50 local and visiting specialists to provide almost every aspect of health care to the community, including a family birthing center, a senior care center, and a cancer care center – all supported by a philanthropic foundation.
Gunnison Valley Health's mission is to effectively organize and provide quality healthcare services that improve the health of the community, and its team members work together to practice and uphold the “I CARE” values of Integrity, Compassion, Accountability, Respect, and Excellence in order to achieve the organization’s vision of providing sustained, premier care to promote lifelong health and wellness to a vibrant, diverse, and independent community. The health system’s commitment to excellence has been recognized in the receipt of several awards, including the 2018 Excellence in Patient Care Award from The Studer Group (for Mountain Clinic); designation as a “Top 25 Rural Hospital” and “Top 100 CAH” in the nation by iVantage; “Best Overall Performer” for patient satisfaction and “Most Improved Employee ...Engagement” by Avatar Solutions; the Gold Seal of Approval from The Joint Commission; a ranking in the top 5% in Colorado for its senior center; the VHA Leadership Award for Clinical Excellence; and ranking as the top EMS service in the state.
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