- Leadership of marketing projects. - Copywriting for social media, website, advertising, and catalogs. - Working with the Communications Manager, who also writes. - Leadership of digital marketing to include websites, social media, and SEO, etc. - Assist with editorial/media program, working closely with editors. - Leadership for new product launches. - Reporting on key marketing metrics. - Manage and attend industry events, trade shows. - Manage outside marketing vendors. - Monitor competitive products, pricing, and marketing activities. - Pricing, grow margin, and ROI analysis. - Manage and execute other activities related to marketing, as needed. REQUIREMENTS - Bachelor's degree required, preferably in Marketing/Communications. - 8-12 years of marketing experience, with 5 years of experience in the automotive aftermarket vertical/required. - Very strong copywriting skills, technical writing skills, product marketing knowledge required. - Strong automotive aftermarket performance knowledge. - Experience managing digital marketing for an organization. - Skilled in photography and video. - Ability to travel for industry events and trade shows (when they resume) 8 shows per year for up to 4 days per show. - Experience with project management software. - MUST be able to relocate to the Bay Area for this position. This is not a remote career opportunity. Send your cover letter of interest and resume to carolann@wentworthexecutiverecruiting.co or reach out to me on LinkedIn. | 
