We are looking for a reporting and analytical team member with an ability to dive deep into the data, and whom develops a talent for effectively communicating their findings and recommendations. This role will work across various teams particularly US Property Marketing, Client Services, and Customer Experience. The Marketing Performance Analyst supports both national and portfolio specific reporting initiatives by collecting, analyzing, and reporting on marketing performance data that influences strategic marketing decisions. Will be responsible for maintaining national data sets and existing reporting within Excel, Power BI, and internal business intelligence platform. Special projects may be assigned to assist with the gathering and procuring of data for national initiatives, data notes, and case studies.
JOB DESCRIPTION
Conducts marketing audits, reports on the results, and works with the marketing team to ensure compliance with best practices and the client marketing playbook.
Supports the data and reporting needs of the product marketing team for assigned portfolio.
Uses and develops sources of data that provide insights into existing and prospective customers.
Uses and develops data to evaluate and report on the overall marketing performance of the assigned portfolio: brand awareness, ROI, performance against budget, reputation, social engagement, etc.
Works with team members to develop, implement, and refine marketing programs that increase customer engagement and improve marketing performance at the asset and portfolio level.
Assists in the procurement of data, report development and delivery of reporting to national institutional client portfolios.
Assists in the development and maintenance of all data and reporting with various reporting platforms such as Excel and Power BI.
Skills and Experience
Required intermediate level proficiency in Excel with a focus on formulas, data analysis, dashboard development, etc.
Experience analyzing large data sets and formulating concise conclusions preferred
For Colorado-based roles: Minimum annual salary of $40,000.
Candidates should have a proven ability to successfully work from a home environment and an office environment. Greystar city offices are closed temporarily or at 20% occupancy. This position may be expected to report into its local city office upon re-opening in 2021. Please check out for a list of regional city office locations.
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.
Internal Number: R0026401
About Greystar
National Platform with Local ExpertiseGreystar, founded in 1993, provides world-class service in the multifamily real estate business. Our innovative business model integrates the management, development and investment disciplines of the multifamily industry on both national and local levels. This unique approach and our commitment to hiring the very best multifamily professionals have resulted in record growth, making us one of the most respected and trusted multifamily real estate companies in the country.Because our business model includes both investment and service-oriented businesses, we’re able to maintain a constant presence in local markets and create value in all phases of the real estate cycle. Our national platform provides economies of scale, financial sophistication, institutional quality reporting and tremendous capital relationships, while our city offices provide local market expertise and execution.Our dedication to redefining excellence in apartment living means we’re constantly exploring innovative ideas and pioneering new ways to serve our residents and clients. The Greystar team is more than 5,300 team members strong and growing. Check out the latest opportunities.
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