Stanford Engineering has been at the forefront of innovation for nearly a century, creating pivotal technologies that have transformed the worlds of information technology, communications, health care, energy, business and beyond. Our faculty and students are creative risk-takers who pursue excellence across a breadth of disciplines. Our alumni include some of the world's most successful leaders in technology and business. Our staff are critical to enabling Stanford Engineering to accomplish its mission: seeking solutions to some of the world's most urgent challenges and educating leaders who will make the world a better place through the power of engineering principles, techniques and systems.
Founded in 1965, the Stanford Computer Science (CS) Department continues to lead the world in computer science research and education influencing society at levels that remain without parallel among academic institutions. Its spin-offs are among the most successful corporate ventures in the world, and many of the leaders in the academic and corporate research world are graduates of the Stanford CS Department.
The Marketing Specialist 2, under the guidance of the Executive Director of Strategic Research Initiatives, will develop, deliver and evaluate a portfolio of programs or products for the Stanford Strategic Research Initiatives group. This position is responsible for delivering multiple products/programs within scope, on time, and within budget. The Stanford Strategic Research Initiatives group oversees several industrial affiliate programs, including the Stanford Data Science Initiative, and the Stanford Artificial Intelligence Lab Affiliates Program. Industrial affiliates programs are corporate membership organizations that facilitate deep engagement for companies with Stanford faculty, students, and their research, enabling communication about real-world problems, opportunities, and innovative solutions. The portfolio of programs currently has more than 20 corporate members, about 50 affiliated faculty, and generates critical funds to help support the university's research mission in data science, artificial intelligence, and computation.
Your responsibilities include:
Implement integrated marketing communications and brand strategy, for the Stanford Computer Science Department across a variety of channels. This includes engaging alumni and corporations through a steady stream of content, including interviews of students and faculty, highlights of awards, and the impact of research on the world. You will also design and deploy digital advertisement to showcase what Stanford Computer Science can do for alumni and external companies.
Oversee design and production of marketing materials from inception to deployment. This includes creating and maintaining multiple websites for CS affiliates programs, updating and maintaining the cs.stanford.edu website, and creating and maintaining digital stewardship book that highlight the research to which our member companies contribute, and include member and faculty profiles.
Recommend and execute marketing strategies to meet business objectives, including building strategy for the Stanford CS departments external communications.
Conduct market research, including competitive benchmarking, and analyze campaign/program/ service/event effectiveness used to inform decisions regarding strategic marketing direction, product segmentation and customer targeting. This includes benchmarking Stanford computer sciences' marketing efforts against peer institutions.
Plan and execute events to support marketing objectives. Along with the team, plan, project and manage ten annual events, including venue, food, audio visual, live streaming, registration, parking, and poster session logistics.
Manage vendors/consultants on specific projects. This includes selection and management of videographers, photographers, and graphic designers in support of the deliverables. Deliverables include videos of faculty discussing research, promotional materials, posters for the annual meetings and conference, stewardship books, and advertisements.
Education & Experience (Required):
Bachelor's degree and five years of relevant experience; or a combination of education and relevant experience.
Knowledge, Skills, & Abilities (Required):
Previous experience in product, program and/or services marketing.
Ability to drive cross-functional groups toward a common goal.
Experience with project management and the ability to manage multiple projects simultaneously.
Understands how to implement integrated marketing programs across channels including digital and print.
Experience with market research and data analysis.
Demonstrated problem solver.
Excellent written and oral communication and presentation skills.
Why Stanford is for You:
Imagine a world without search engines or social platforms. Consider lives saved through first-ever organ transplants and research to cure illnesses. Stanford University has revolutionized the way we live and enrich the world. Supporting this mission is our diverse and dedicated 17,000 staff. We seek talent driven to impact the future of our legacy. Our culture and unique perks empower you with:
Freedom to grow. We offer career development programs, tuition reimbursement, or audit a course. Join a TedTalk, film screening, or listen to a renowned author or global leader speak.
A caring culture. We provide superb retirement plans, generous time-off, and family care resources.
A healthier you. Climb our rock wall or choose from hundreds of health or fitness classes at our world-class exercise facilities. We also provide excellent health care benefits.
Discovery and fun. Stroll through historic sculptures, trails, and museums.
Frequently stand/walk, sit, use a telephone, grasp lightly/fine manipulation, speaking.
Occasionally grasp forcefully, writing by hand.
Rarely sort/file paperwork.
*Consistent with its obligations under the law, Stanford University will provide reasonable accommodation to any employee with a disability who requires accommodation to perform the essential functions of his or her job.
Occasional work on evenings and weekends.
Interpersonal Skills: Demonstrates the ability to work well with Stanford colleagues and clients and with external organizations.
Promote Culture of Safety: Demonstrates commitment to personal responsibility and value for safety.
Communicates safety concerns; uses and promotes safe behaviors based on training and lessons learned.
Subject to and expected to comply with all applicable University policies and procedures, including but not limited to the personnel policies and other policies found in the University's Administrative Guide, http://adminguide.stanford.edu.
How to Apply
We invite you to apply for this position by clicking on "Apply for Job". To be considered, please submit a cover letter and resume with your application. Your one-page cover letter should briefly describe your background in customer service and provide examples of your experience with attention to detail, responsiveness, and decision-making.
The job duties listed are typical examples of work performed by positions in this job classification and are not designed to contain or be interpreted as a comprehensive inventory of all duties, tasks, and responsibilities. Specific duties and responsibilities may vary depending on department or program needs without changing the general nature and scope of the job or level of responsibility. Employees may also perform other duties as assigned.
Stanford is an equal employment opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.
Why work at Stanford?Stanford University has changed the world, over and over again.We are one of Silicon Valley's largest employers - and also one of the most unique. Our mission is to educate future leaders and promote interdisciplinary, world-class research and teaching. This passion makes Stanford an intensely creative, rewarding, and challenging place to work. At the same time, our traditions of respect and collaboration sustain a humane, supportive environment in which to pursue your life and your career.At Stanford you'll work with bright, diverse, dedicated people. You'll find encouragement to learn and grow. You'll enjoy excellent benefits and an outstanding environment. How will it change you?
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