Auburn University's Provost's Office is seeking candidates for a Digital Marketing Specialist (DMS). The individual selected will lead the development, maintenance, and analysis of data sent through marketing channels and third-party applications/add-ons for the Provost's Office to support its strategic communication and marketing goals. Works with academic units and teams to support the CRM (Salesforce Marketing Cloud) and coordinates strategy and optimization aligned with marketing efforts designed to support faculty, staff, and student recruitment, recognition, development, and engagement. Aids units in the transition from traditional communication approaches and protocols to Marketing Cloud and is responsible for building, maintaining, and continually improving the use of the CRM platform to support communication and engagement with diverse stakeholder groups. Coordinates the development of creative strategies and content and works closely with the Salesforce CRM team to ensure platforms are well integrated, as those internal staff users of the platform are trained for success.

To learn more about the Provost Office, please visit: https://auburn.edu/academic/provost/index.php

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