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Marketing Strategist
SUMMARY STATEMENT: Under the direction of the CLE Director, coordinate the marketing efforts of all Continuing Legal Education products and services; create marketing materials that are cohesive and engaging; identify opportunities and recommend strategies for promotion to South Carolina Bar members; facilitate and oversee the production process of marketing pieces and campaigns; evaluate and measure success of marketing efforts and recommend adjustments as needed. RESPONSIBILITIES AND DUTIES: 1. Connect Bar members and other target audiences with CLE programs, events, and products. Evaluate and measure success of marketing initiatives and adjust as needed to maximize results. 2. Identify and deploy innovative strategies to market CLE programs, events,
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