College of Saint Benedict and Saint John's University
Application
Details
Posted: 27-Jun-23
Location: St. Joseph, Minnesota
Employment Type:
Full-time
Organization Type:
Higher Education Institution
Required Education:
Bachelor’s
Internal Number: 01673
The Office of Marketing and Communications at the College of Saint Benedict and Saint John's University invite applicants for the full-time. benefit-eligible position of Marketing Manger - IA Focus. This position is considered hybrid.
As a member of the Partner Services and Marketing team, you deliver strategies, campaigns and tactics in service to, and partnership with, student academics, curricular and co-curricular departments for both CSB and SJU. Aligned with institutional priorities and brands, the strategies and campaigns you build will elevate and promote awareness of student success initiatives for internal and external audiences. Modeling an agency setting, you are a subject matter expert who demonstrates a natural curiosity to personify target audiences, their desires for engagement and the tactics that will inspire them to take action (click, attend, signup, engage). You confidently and expertly engage with department leadership, faculty, creatives, content developers, writers and external partners and vendors to create and share meaningful stories of impact. You will consider opportunities to position CSB and SJU as separate entities in support of their development and education of women and men respectively, as well as the unique CSB/SJU educational partnership.
----- Who We Are ----- The Marketing and Communications team has the privilege and responsibility to revolutionize our brands, telling stories of exceptional student experiences, global impact and commitment to community. With an entrepreneurial spirit, we are fearless in our pursuit of innovation, accountability, and flawless execution. We have a passion for doing meaningful work, a strong desire to never stop learning, and an insatiable curiosity about the future of our work.
Responsibilities
Deliver integrated strategies, campaigns and tactics that include various platforms such as direct mail, email, web, social media and events.
Guide IA and Marketing and Communications team members with expertise, research and trends in fundraising and engagement with donors, alums and students.
Identify outcomes and ways to track, measure and report to clients.
Champion IA priorities within the marketing communications team; provide evidence of the impact of the work (reporting, data, trends), and share stories of impact (dollars raised, student and alum successes, connection to mission/values, etc.) to internal and external stakeholders.
Establish an annual calendar and workflow that serves as a roadmap for the IA and Marketing Communications teams; supplement with short-term project plans that maximize time, talents and budgets.
Utilize a marketing communications project management process (including tools and training) to build a culture of and deliver on high-volume, real-time client service. This includes conducting regular status meetings and consistent communication with clients and team members in person and via correspondence and project management tools.
Troubleshoot ways to manage tight timelines, and budget and resource constraints, while maintaining quality and exceptional execution of details.
In this job, you’ll do things like:
Develop creative briefs that clearly outline objectives, goals and purpose.
Facilitate kickoff meetings and regular check-ins with IA clients and Marketing and Communications team members that articulate project scope, deliverables, individual roles and expectations.
Create reports and dashboards that show clients’ performance and results.
Review marketing vehicles for voice, visual brand and accuracy.
Be responsive, deadline-driven with strong quantitative reasoning skills.
Interact with key stakeholders and lead high profile projects.
Assist with digital marketing efforts for CSB and SJU IA, including social media and email communication and website updates.
Bachelor’s degree, preferably in marketing, communications, or related field.
3+ years of experience in marketing, advertising, communications or related field.
Experience in marketing project management and creative brief writing.
Proficiency in working with a creative team to develop campaigns and tactics—direct mail, email campaigns, web, social, etc.; expert at engaging with creative designers, writers, photographers and web developers.
Experience organizing data in a visually appealing manner.
Competencies & Attributes The Manager, Client Services and Marketing is:
Passionate about sharing impact stories and spreading good news and thought leadership.
Consistently exploring out-of-the-box opportunities and solutions; approaches new ideas with enthusiasm and encourages others to make the work fun and inventive.
Creative and analytical; able to align functional marketing and communication concepts to measurable results.
Motivated by a fast-paced environment with high expectations for results, integrity and commitment to quality work and relationships.
What will give you an edge:
Master’s Degree, preferably in marketing, communications, or related field.
Experience in leading marketing or engagement efforts for student success in higher education.
Experience with project management and tools; sophisticated ability to plan team resources including capacity, timelines and budgets.
Experience working in Higher Education setting.
Experience with CRM systems and a basic understanding of HTML, CSS, or other coding languages.
The College of Saint Benedict (CSB), a liberal arts college for women, and Saint John's University (SJU), a liberal arts college for men, are located in the central lakes area of Minnesota, surrounded by more than 3,000 acres of pristine forests, prairies, and lakes. The campuses are minutes away from St. Cloud, an increasingly diverse regional center with a population of over 100,000, and 70 miles from Minneapolis and St. Paul. Some CSB/SJU faculty and staff choose to reside locally, while others commute from the Twin Cities. Both St. Cloud and the Twin Cities offer a wide range of fine arts, cultural, dining, recreational, and sporting opportunities. CSB and SJU are Catholic colleges in the Benedictine tradition enlivened by values of community, hospitality, stewardship, and justice. The schools are dedicated to cultivating an equitable, inclusive community founded on respect for all persons. Students, staff and faculty from many diverse belief systems and backgrounds collectively bring a rich dimension to the academic, cultural, and religious experience at CSB/SJU. We welcome faculty who devote themselves with passion and integrity to their disciplines and to a transformative ed...ucation of their students. With a total enrollment of approximately 3600 students, faculty members develop relationships with students in small classroom settings and have opportunities to work closely with students on research projects, experiential learning experiences, and study abroad programs. Recent initiatives to create a dynamic general education curriculum and to develop plans for a new teaching and learning center demonstrate strong institutional support for faculty development. CSB and SJU offer competitive salaries and a comprehensive benefits program.
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