Job Description: Develops broad marketing communication plans and strategies which include publications, promotional matters, press releases, events, Web and social media.Develops plans and oversees execution of medium to large complex events.Writes and develops communication content such as promotional material, ads, feature stories, Web content, social media and press releases. Refines messages and objectives and adapts writing style to audience.Oversees Web design, Web content and social media.Assesses effectiveness of communications by defining metrics and methodology for measuring results.Contributes to the development of institutional communication, branding/identity and marketing standards. Oversees development