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American Society of Association Executives (ASAE)

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Associate Vice President for Marketing & Digital Strategy
The Associate Vice President for Marketing & Digital Strategy (AVP) will develop and manage a comprehensive strategy to tell Texas A&M University-San Antonioâ™s story and advance its reputation locally, regionally, and beyond. The AVP will lead enterprise brand development and implement marketing plans to support reputational, enrollment, and advancement goals, as well as key leadership and administrative initiatives. The ideal candidate will be an experienced change agent with deep expertise developing and implementing brand strategy and compelling marketing campaigns within a large, matrixed organization, ideally in the higher education setting.This role reports to the Vice President for Strategic Communications and will often work closely in partnership with the Associa


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