Under the direction of the Tourism Manager, the Senior Sports Marketing Representative is responsible for obtaining, retaining, and developing sports tournaments and other group business. These efforts shall enhance Wicomico County’s quality of life and its economy and shall be driven by creative marketing and scales tactics.
Duties:
Meets established sales goals and quotas for leads, new business, and booked business. Researches and maintains a database of all state, regional, national sports tournament organizers and other industry professionals. Establishes relationships to obtain, retain, and develop sports tournaments in Wicomico County. Develops “Homegrown” sports tournaments including teams, budgeting, marketing, facilities, sponsorships, staffing, equipment, scheduling, and logistics. Utilizes best practices to obtain and develop new events such as tours and attending trade shows. Assists the division in meeting its budget goals. Recruits, trains, supervises, and evaluates part-time personnel. Processes accounts payables and receivables, prepares related reports, and evaluates events under their direction.
Special Requirements
Bachelor’s Degree in Sports Marketing (preferred) or a related field. 1 to 3 years of experience in organized sports administration. Experience in sports marketing and event planning logistics including knowledge of sports rules, scheduling, and tournament bracketing, facility logistics, budgeting and related costs, and special event programming. Proven leadership, communication, supervisory, and motivational skills to direct part-time employees, volunteers, and local organizations.
Mission Statement
The Wicomico County Human Resources Department is committed to serving the citizens by focusing efforts on one of the County’s most valuable assets, the employees. The Human Resources and Payroll staff takes a leadership role in supporting our associates in employment, compensation, benefits, training and employee relations. We strive to provide the highest quality services in a fiscally responsible manner while assisting the County departments and leaders in: planning and analyzing to create an efficient and effective workforce; equal opportunity employment and retention; and upholding County policies and procedures and Federal and State regulations relevant to personnel issues.
