The Marketing Specialist is responsible for developing, executing, and managing marketing projects from start to finish for the Americas Services Strategic Marketing Team, focusing on Asset Services service lines. Daily responsibilities include content writing and development and project management for the creation of marketing materials, including email marketing, web content, social media, thought leadership and research reports, capabilities materials, etc. This position is a part of the Americas Marketing team and will collaborate with corporate Marketing and Communications teams to execute strategic vision of marketing projects for the business and as requested by broader service delivery partners. The Marketing Specialist is responsible for meeting deadlines and managing the coordination of marketing projects.
Job Description
Responsibilities:
Lead and manage critical marketing initiatives for Asset Services, from conception through execution, including marketing collateral, reports, campaigns, thought leadership and capabilities documents with distribution on multiple channels (eblasts, social media, web, internal, etc.)
Collaborate with Asset Services stakeholders to develop and write compelling content for multiple internal and external audiences that articulates and supports the business objectives
Partner with Graphic Designers to enhance content with strong creative
Deliver final, clean marketing content to stakeholders and business partners
Collaborate with our Global Marketing & Research organization to develop/create marketing content that supports strategic initiatives
Partner with Asset Services stakeholders to understand business objectives and align marketing plan and activities to these initiatives
Partner with other service line marcom professionals to coordinate project resources
Maintain and actively update all Asset Services marketing collateral
Ensure global brand standards are applied, and brand positioning is supported for all marcom activities
2-4 years of marketing and/or communications experience preferred
Exceptional project management and organizational skills
Ability to interface and communicate with internal clients
Excellent oral and written communication skills
Strong analytical, problem solving, and conceptual skills
High level of proficiency in Microsoft Office Suite
Proficiency with Adobe InDesign
Marketing and communications experience within Commercial Real Estate industry would be ideal, interest is a must
Ability to independently achieve successful outcomes on all executed activities with minimal supervision
Cushman & Wakefield provides equal employment opportunity. Discrimination of any type will not be tolerated. Cushman & Wakefield is an Equal Opportunity / Affirmative⋠Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other characteristic protected by state, federal, or local law.
In compliance with the Americans with Disabilities Act Amendments Act (ADAAA), if you have a disability and would like to request an accommodation in order to apply for a position at Cushman & Wakefield, please call the ADA line at 1-888-365-5406 or email . Please refer to the job title and job location when you contact us.
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Cushman & Wakefield is a leading global real estate services firm. As a leader in multifamily property management, we deliver exceptional value through tailored solutions that create efficient and engaging communities. Our passionate approach, strong operational practices and high-performing teams unlock every property’s ability to provide residents with a place they can truly call home.