MARKETING & EVENT SPECIALIST

Posting Number: S-3578
Position Number: 76240
Type of Recruitment: External

Position Summary
Works collaboratively with the Marketing Manager and others to market and promote WCMU Public Media, Central and Northern Michigan's PBS and NPR Station. Coordinates marketing, promotion events, and public relations activities. Assists in developing community relationships.

Required Qualifications
Bachelor's Degree preferably in marketing, public relations, communications, events management or related field; or equivalent work experience.
Ability to maintain positive interpersonal relationships with various constituencies.
Ability to communicate effectively both verbally and in writing.
Proficiency using Microsoft Office programs (Word, Excel, Outlook)
Demonstrated organizational skills.
Self-motivated team player with the ability to inspire trust and confidence with colleagues and the public.
Ability and willingness to travel.
Ability and willingness to work evenings and weekends.
Demonstrated ability to project a positive image.
Ability to perform the essential functions of the position with or without accommodation.

Preferred Qualifications
Marketing, promotion, events and/or public relations experience in a broadcast, new media, agency or firm environment.
Demonstrated ability to act independently in the creation and implementing new program concepts.
Familiarity with, and an understanding of, the mission of public media.
Experience using Adobe Creative Cloud, Constant Contact, Canva, and Google productivity apps.
Experience in social media management.

Duties & Responsibilities
Receives direction from and works collaboratively with the Marketing Manager to create and promote WCMU TV and Radio, community events including program screenings, PBS character appearances, fund-raising activities, and others as needed/directed.
Assists in the development of students to implement station marketing, promotion, and public relations activities.
Assists in production of station e-newsletters.
Assists in preparation and dissemination of station press releases.
Assists in creating digital content media for web and social media platforms.
Acts as on-air host for local fundraising efforts.

Supervision Exercised
None.

Message to Applicants
Central Michigan University is dedicated to fostering a broadly diverse and inclusive campus that respects all social identities, experiences, and perspectives. In an effort to further this initiative, we are especially interested in candidates who will advance and promote an inclusive and supportive environment for every member of our university community.

You must submit an on-line application in order to be considered as an applicant for this position.

Cover letters may be addressed to the Hiring Committee.

A writing sample can be uploaded by utilizing Writing Sample.

If there is a work sample you wish to include that is not required, please utilize Work Sample.

Applicants are strongly encouraged to submit recommendation letters. If there are recommendation letter(s) you wish to include that are not required, please utilize Recommendation Letters.

Employee Group: Public Broadcasting - Hourly
Staff Pay Level: 2
Pay Range: $18.00 - $23.00 per hour
Division: Government and External Relations
Department: Public Broadcasting
Position Status: Regular
Employment Status: Full-Time
FTE: 1.0
Position Type: 12 month
Weekly Work Schedule: Mon-Fri, 8:00 a.m. - 5:00 p.m. / weekends and evenings as needed
Location: Mount Pleasant, MI

About CMU
Central Michigan University has a more than 125-year legacy of preparing students to become leaders and changemakers in their communities and in their personal and professional lives.

We serve nearly 15,500 students on our Mount Pleasant campus, in satellite locations around the state and throughout the country, and through flexible online programs. Many of our approximately 300 undergraduate, master's, specialist and doctoral programs in the arts, media, business, education, human services, health professions, liberal arts, social sciences, medicine, science and engineering are nationally ranked for excellence.

CMU leads the nation in leadership development programming through our Sarah R. Opperman Leadership Institute, and we are proud to be among only 5% of U.S. universities in the top two Carnegie research classifications. Our faculty work with graduate and undergraduate students in areas such as Great Lakes research, medical innovation, engineering technology and more.

Central is home to 17 men's and women's Division 1 sports including football, basketball, gymnastics, baseball, wrestling and more. Our student-athletes achieve great success in competition and in the classroom, capturing Mid-American Conference championships and maintaining an average cumulative GPA of 3.17.

CMU is located in Mount Pleasant, a community that blends the best of small-town living with big-city amenities. It's part of the culturally varied and vibrant Great Lakes Bay Region that also includes Saginaw, Bay City, Midland and the state's largest Native American community, centered on the Saginaw Chippewa Isabella Reservation in Mount Pleasant.

Area residents enjoy the mix of outdoor activities, cultural events, shopping and dining options, and family attractions. Other major Michigan destinations and attractions - Lansing, Grand Rapids, Detroit, Traverse City, wineries, beaches, golf and ski resorts, and many more - are within easy reach of the city's central location in Michigan's Lower Peninsula.

CMU employees enjoy access to a nationally recognized wellness program along with health care and benefits that exceed regional, state and national norms.

CMU Leadership Standards
Central Michigan University is a place where we value students and work for their success, where we act as family, and where employees are engaged, appreciated and have extraordinary opportunities to make a difference.

We intentionally maintain and strengthen the hallmark CMU culture that sets us apart from our peers by expecting CMU leaders and employees to model the following Leadership Standards and develop them within their teams.

Please review the Leadership Standards before applying for this position.

EEO Statement
CMU, an AA/EO institution, strongly and actively strives to increase diversity and provide equal opportunity within its community. CMU does not discriminate against persons based on age, color, disability, ethnicity, familial status, gender, gender expression, gender identity, genetic information, height, marital status, national origin, political persuasion, pregnancy, childbirth or related medical conditions, race, religion, sex, sex-based stereotypes, sexual orientation, transgender status, veteran status, or weight (see https://www.cmich.edu/offices-departments/OCRIE).

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