The Marketing and Communications Coordinator supports the development and execution of marketing and communication activities for Student Life departments. The coordinator provides basic consultative marketing guidance to a small number of Student Life departments and assists in the implementation of marketing plans and communication strategies. The role includes coordinating project workflows, maintaining communication channels, documenting project

updates in the departments project management system, Basecamp, and supporting the creation of marketing materials. The coordinator helps ensure that departmental messages align with university and Student Life brand standards.

The coordinator also provides critical administrative and operational support for the full Student Life Marketing team. This includes updating the Student Life website calendar, managing the teams shared email inbox, creating, maintaining calendar dedicated to managing and planning Student Life marketing initiatives. in Basecamp, scheduling meetings, and supporting events. The individual in this role partners with colleagues and departmental staff to ensure that marketing and communication tasks are completed accurately and on time.

Key responsibilities include:

• Supporting the development and execution of foundational marketing plans for select Sudent Life Departments

• Coordinating marketing projects, timelines, and communication workflows.

• Partnering with the design and creative team to prepare marketing materials and digital assets.

• Ensuring alignment with Student Life and university branding and communication standards.

• Maintaining project information in Basecamp and supporting updates to departmental calendars and websites.

• Managing shared marketing inboxes and routing inquiries to the appropriate team members.

• Providing administrative support for meetings, communications, and events.

• Supporting special projects and Student Life initiatives as needed.

Responsibilities

50% Consultative Marketing Support

• Serves as a marketing point of contact for select Student Life departments.

• Provides foundational consultative support on marketing needs and branding alignment.

• Assists with developing and updating basic marketing plans and communication strategies.

• Coordinates with the design team to support development of promotional materials.

• Tracks marketing projects to ensure timely execution and alignment with goals.

• Helps identify key audiences and communication channels.

The Office of Student Life fosters students development, learning, well-being and sense of belonging; empowers students to achieve their academic, personal and professional goals; and prepares students to be engaged in a global society.